Our collective loves collaborating with impact startups with shared values. Most of our members have a history of launching and working in early-stage businesses, so they understand the ins and outs and what it takes to build products that people use and love.
Growth -- as everybody knows -- is hard to come by these days. Indeed, it is believed that only one in 10 companies manages to grow profitably over a decade or more. There is no one recipe for success. However, there are vital things we’ve learned working with dozens of startup founders over the years: consistency, determination, hard work, and mission focus. Working closely with founders helps us understand the WHY and, therefore, enables us to select the processes and approach - the HOWs - to ensure we deliver value to customers, stakeholders and shareholders - the WHATs.
Often referred to as 'product/market', it happens when you have successfully identified your target customer and are serving them with the right product. In order to maximise your chance of reaching product-market fit, it's highly preferable to follow the lean and agile frameworks. The key steps are understanding your customers, focusing on one value proposition and building MVPs. At YJCollective, our team is trained on the lean-agile methodology to build, test and iterate quickly. The product teams must work closely alongside founders and their teams to translate their mission and vision into a solution that meets customer needs and validate the founder's hypotheses (or assumptions). Otherwise, it's time to pivot.
MVP
Build beta applications, landing pages and website
Product
Elaborate strategy and supply trained product leads
On-demand UXUI
Offer UX/UI design at a fixed monthly rate
Goals Alignment
Between your business' objectives and product goals to set strong foundations in your startup
Dedicated Team
Of ex-startup founders and skilled freelancers to help you achieve your next milestones
Customer-Driven
Throughout our collaboration to deliver actual value, so your startup grows and retains users
